My Resume

E X P E R I E N C E

ProjectGrafix, Inc.
Advertising and Design Company. / Union, New Jersey / May 2003 To Present

| S e n i o r A r t D i r e c t o r |

~Responsible for campaigns in print, broadcast, web and direct marketing
to developbrand awareness for the launch of new products and start up technologies.
~Worked on projects for Domino's Pizza, Saint Vincent's Hospital, Trinitas Hospital,
MobileCents, The French Yellow Pages (US), Fairmont Funding and more.
~Collaborated in branding and marketing strategies and lead client presentations.
~Managed creative process, workflow, and resources from start to finish.
~Provided art direction to external collaborators such as photographers, producers,
directors, illustrators, studio artists and web designers.
~Managed to keep brand consistencies within strategy.
~Collaborated in branding strategies and participated in client presentations
and new business pitches.

L. Fergman & Asociados.
Specialty Commercial Advertising and Design Company / Sto. Dgo. RD / 1992-2001

| C C O / P r e s i d e n t |

~Created strategies to attract and maintain high volume accounts with large international
firms like: Domino's Pizza,Blimpie, Dairy Queen, Avis Rent a Car, Orlane, FNUAP
and many others.
~Advised clients on ways to better-utilize print and advertising budgets for best exposure.
~Conceptualized and designed complete advertising campaigns for clients.
~Responsible for overseeing all the in-house design work performed.
~Developed schedules and supervised internal design production processes,
as well as established check-points on work in progress.
~Designed and supervisedweb production development.
~Created print media, POP and promotion design for client's projects.
~Developed, managed and maintained all schedules and tasks associated with
the projects (project management).
~Coordinated with sales and customer service for new and on-going projects.
~Proofed and assured color and quality control for pre-press/seps, print runs & media ads.
~Identified, selected and negotiated with vendors and brokers for pre-press,
printingand POP projects.
~Researched new technology for design and production methods.
~Designed incentive programs for workers.

Publicitaria Interamerica (Lowe Worldwide).
Global Leader in Commercial Advertising / Sto. Dgo. RD / 1990-1992

| A d v e r t i s i n g D e s i g n e r |

~Conceptualized and produced graphic design, multimedia presentations
and desktop publishing projects for multiple clients. Projects included brochures, flyers,
posters, publications, POP, multimedia presentations and more.
~Graphic design, typesetting, production management participation, image retouching,
storyboards, logos and booth design.
~Created full color literatures for trade show promotions and conferences.

E D U C A T I O N

UNAPEC


Universidad de Acción Pro Educación y Cultura
Bachelor Degree in Art and Advertising.
Santo Domingo, Dominican Republic / 1990
My Resume (pdf)
Conceptualized and
produced graphic design,
multimedia presentations
and desktop publishing
projects for multiple clients.





Managed creative process,
workflow, and resources
from start to finish.





Proofed and assured
color and quality control
for pre-press/seps,
print runs & media ads.

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